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Showing posts from October, 2012

Techniques of Persuasion : Motivating The Consumer

Stacking Stacking is the list of reasons why the product or service is good. The examples are : • L’oreal Shampoo.  Because the ad mentions the list of reasons why it is good. First, it has the ability to repair 5 kinds of damaged hair. • Vaseline Moisturiser The product contains of three important nutrition to make the skin healthy and smooth. • LUX Because the product shows that after you use the product, you will get a smoother skin and a fresh, nice scent. Repetition Makes product or service familiar to consumer The examples are : • Mizone Flashmob Because they made a project and organized a large group of people to dance with a choreography that had been arranged by the company. • Buavita 2GO 1.000 Bikes They made an event on a “Car Free Day” and invited the society of “Riders” ( Bike Riders) and other people who wanted to join the event that the company had been organized. The event broke the “MURI” record for organizing one of the biggest events in Indonesia.

New Crazy, Lovable Friends

   I have 6 new friends. They're all from my university and they're my classmates. They're not my first friends in class, but I'm glad I have them as my friends. So glad. And they're young and still so cheerful. They're 3 years younger than me. But I don't feel like I'm the oldest so I have to control them. Of course not. Instead, they make me feel much younger, and I get to laugh more than before. I'm grateful, to God, to them.   There's this one girl named  Bias Ayukirana  or Bias or Bi, she has the loudest voice and the greatest personality. She's friendly and she is mature enough for her age. Maybe even more mature than I am. She lightens everything up. She's a bit fat, but in a cute and chubby way of fat, and she's very expressive. She once tried to impersonate a talent from an ad while we were working on our assignment, and she did it even funnier than the ad, and we laughed so hard our stomachs hurt. A true entertainer. And